The paid real estate on Google and Bing search engine results pages (SERPs) is becoming increasingly competitive. As more advertisers enter your competitive space, costs rise. This is happening across virtually every category and will only continue. As such, you need a PPC partner who can build a highly categorized and specific keyword list into the thousands, and then manage that keyword portfolio toward a specific goal. Whether that goal is CPL, ROI, lead or sales volume, we deliver.
WSI strikes the right balance between art and science by combining our knowledge with Kenshoo, the leading digital marketing technology platform in the world. Anyone can drive more leads/sales volume through PPC if you’re not accounting for aggressive ROI goals. But, it takes true experts to increase volume while also reducing your cost per acquisition.